Freshly Cosmetics and Aliexpress stand out with 3 nominations in the final of the Ecommerce Awards Spain
The organization of the Ecommerce Awards 2021, reference awards of electronic commerce in Spain given to companies in the eCommerce sector in recognition of their contribution in innovation, development and boost of the digital economy, today announces the finalists who choose to become the best Spanish companies dedicated to the digital trade of 2021.
Entre el 1 de julio y el 20 de septiembre, más de 120 eCommerces presentaron su candidatura en las 10 categorías disponibles. Todos los formularios recibidos en tiempo y forma fueron valorados por los 28 miembros que conforman el jurado, entre los que se encuentran profesionales de reconocido prestigio en el sector como Reyes Justribó, Directora General de IAB Spain, Llorenç Palomas, Head of Marketing & Growth at Doofinder; Mónica González Ortín, country manager Axicom o Jorge González, Country Manager de Prestashop.
After the evaluation of the jury, the organization of the Ecommerce Awards has released the 3 finalists for each of the categories. These provide a global view of e-commerce, with multiple vertical businesses, strategies and sizes. Among the most represented sectors are those of pets, pharmacy, sports and fashion.
Among the most relevant data, the total turnover of all the projects that have been submitted exceeds 3 billion euros, with an average annual turnover exceeding 28 million in 2020 and 5 online shops exceeding 10 million euros.
The average annual traffic of all registrants exceeds 14.6 million users and has an average basket of 167.58 €.
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All companies opting for prizes are optimistic about the closing forecast for 2021. On average, the finalists anticipate a 24.6% increase in their turnover over the previous year.
The candidates dedicated to electronic commerce who have been selected as finalists and who choose to rise with the recognition of the best eCommerce in Spain by 2021, are:
- En la categoría a “Mejor campaña de marketing”, que premia las mejores campañas:
- En la de “Mejor estrategia omnicanal”, para las empresas que mejor han sabido combinar su presencia en distintos canales maximizando su negocio:
- Para la “Mejor app transaccional”, que reconoce la mejor app de éxito e indispensable para las compras de sus usuarios (iOS, Android, o ambos)
- En la categoría a la “Mejor estrategia de internacionalización”, que premiará a quienes mejor hayan adaptado esta filosofía (sea a empresa extranjera en España, o viceversa):
- A la “Mejor estrategia en marketplaces”, que reconoce a el éxito este ámbito imprescindibles actualmente para el negocio online empresarial:
- Para la de “Mejor rookie eCommerce”, a la que será premiada como la mejor tienda online emergente:
- En “Mejor Ecommerce Pequeño”:
- En la categoría “Mejor Ecommerce Mediano”:
- Y, por supuesto, al “Mejor eCommerce 2021”, galardón principal de la edición y que reconoce al mejor de entre los mejores, optan este año:
- En la categoría al “Mejor [email protected] del año”, galardonando la cabeza directiva que haya llevado al éxito a sus tiendas online, están:
The winners of all categories will be announced next Thursday, October 21 at La Granja de San Idelfonso, which will also be broadcast via streaming, starting at 4 p.m., at an face-to-face gala in the framework of the Digital 1to1 event.
This new edition, driven by Marketing 4eCommerce and with the collaboration of Club Ecommerce, along with the support of reference brands of the eCommerce sector such as Adyen, the payment gateway chosen by leading eCommerce internationally; the Doofinder Advanced search engine; and the tool for eCommerce Rolando Digital, which are Gold sponsor. Thus, the feed management tool for eCommerce Channable, the payment service provider Paycomet, the hosting company SiteGround, the Celeritas logistics solution and the deferred payment tool will be the Silver sponsor. Boardfy, the price monitoring tool, will be the Bronze sponsor.
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